The creative force behind the marketing magic
People first culture
Our culture is all about sparking creativity, both individually and as a team. We focus on what truly matters and have an absolute blast along the way!
Jasmine Robertson
Founder & Managing Director
Steering the ship at the helm of Ziba Creative is our Founder and Managing Director, Jasmine Robertson.
A lover of all things horses, Jasmine is a compulsive innovator who thrives on identifying opportunities and taking them beyond their conceivable limits. She is the ultimate advocate for dreaming bigger, working smarter and creating wonder.
Prior to establishing Ziba Creative in 2019, Jasmine had the pleasure of working for some of Australasia's most prestigious thoroughbred organisations, including Inglis, The Australian Turf Club and Waikato Stud.
Laura Madden
Creative Manager
Laura is a dynamic operator with a keen eye for strategy, campaign creation and branding. With over a decade of experience in the thoroughbred industry, Laura has honed her skills through key roles, including Executive General Manager (marketing & comms) at Auckland Thoroughbred Racing and positions within New Zealand Bloodstock’s marketing department.
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Georgina Nicholson
Marketing Executive
Georgina is a multi-talented marketing whiz with a special talent for video production and social media. She’s fiercely competitive and deeply committed to challenging the status quo—a unique quality that fuels our team’s innovation. Georgina has played her hand in many areas of the thoroughbred industry and has worked for some of Australasia’s leading studs and stables.
Christina Thiele
Senior Designer
As a senior designer with over 15 years of experience, Christina has worked with both multinational companies and start-ups, delivering a wide range of design solutions for digital and print projects. A lifelong horse lover, Christina’s deep understanding of horses enhances Ziba’s creative work. She’s not only an avid breeder but also a highly skilled dressage rider, aiming for Grand Prix with her mare by Dante Weltino.