We’re equine marketing specialists that create innovative marketing for those who dare to be different.
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Arrowfield Stud

Meet Maurice! We would be here all day if we were to list Maurice’s long list of credentials so we’ll just leave you with this – he is ‘One of Japan’s GREATEST’.


The task at hand was to create eye-catching advertising collateral for Maurice as Arrowfield Stud gear up to offer his first crop of Australian yearlings at the 2020 Magic Millions Sale.


We were quick to establish that Maurice is a divine individual; big, strong and beautiful.


So, in a bid to capitalise on his beauty, we opted to use striking hero imagery across his advertising collateral. The end result? Clean, elegant design and clear, concise messaging to delight and engage.


In our line of business, we are so fortunate to get the opportunity to work alongside some very talented individuals. On this project, we thoroughly enjoyed working closely with Arrowfield’s forward-thinking Marketing Manager Kriston Feehan to bring her ideas to life.